https://rollbol.com/blogs/1442....862/Importance-Of-SE

One way that SEO (SEO services Lahore) and SEM (SEO Lahore) can help to increase the visibility of an eCommerce website is through the use of meta descriptions. A meta description is a brief summary of the content of a webpage that appears in the SERPs. A well-written meta description can help to entice users to click on the link to the website, which can increase traffic to the website.