What is Trademark Opposition?

Trademark opposition is the legal process by which an individual or organisation challenges the registration of a trademark. Someone who believes the proposed trademark is going to reduce their trademark's uniqueness or is confusingly similar to an already-existing trademark may raise this objection. Trademark opposition cases may be costly, time-consuming, and even bad for your business's image. Therefore, it is essential to take proactive measures to reduce the possibility of encountering opposition.
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