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If you're an e-commerce entrepreneur, you should know that GMV is not the same as revenue.

GMV vs Revenue: A Deep Dive into Two Critical E-Commerce Metrics - Tactyqal

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GMV vs Revenue: A Deep Dive into Two Critical E-Commerce Metrics - Tactyqal

While GMV was $10k, actual net revenue was only $15,00 after accounting for costs and expenses. This demonstrates why both GMV and revenue deserve close tracking!

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