If you’ve ever thought of distributing your press release, then you must’ve asked yourself press release questions which this article will answer. You understand the importance of press releases to your overall marketing plan as a busines

Embargoes are divisive. A short Google search or scroll through Twitter can provide polarizing opinions. Journalists dislike embargoes, but you can do something to change it. So how to send an embargoed press release? The brittleness of embargoes is

Knowing different press release types will not only help you write better press releases, it will also help your audience be more engaged. Business marketing has come a long way since the days of print ads and TV commercials. In the digital age, the

You must identify your target audience before writing your subsequent press release. What action do you want readers of this news release to take after reading it? Where will you publish it so that your intended audience may find it? It’s essential t

A great press release can make or break your company’s image. Get it right, and you’ll be on the front page of every major newspaper. Get it wrong, and you’ll be laughed out of the industry. So it is quite obvious that you should le